Zen gets you into a brand new car for a fixed monthly fee.
But how do you convince a nation of car owners that car rental is the smarter choice?
Well, there’s a big question hanging over the logic of car ownership these days. Owning requires you to be committed to a future that you aren’t certain about. It requires you to fork-out for a car that might suit you today,
but what about tomorrow? And the world has never been more uncertain, especially for drivers with new types of car, new sources of power, new regulations, new ‘zones’ and charges. It all adds up to a very confusing picture. So want a car you can change at the speed of life?
Don’t buy it, Zen it.